The last week of October will see some great content in the social media sphere around getting ahead of tomorrow's customer. In April of this year I attended Forrester's Marketing Forum in LA, and enjoyed "live twitter" and blogging related to the event. Knowing an onslaught of content is coming, I decided to reach out to Alexis Karlin, Forrester's community manager for Forrester's Consumer Forum in Dallas on October 28-29. She was gracious enough to share some good info for "where the content will live" for the event. Rosetta is a Forrester client and as a marketing agency we get a lot of relevant industry content out of these events - but lots more will be shared through social media.
Going to Dallas? Please reach out on twitter @adamcohen or contact Alexis @akarlin - there will be a gathering planned. Whether you will be there or are just interested in the content, here are some other guidelines from Alexis:
- On Twitter: @Forrester, @akarlin and I'm sure analyst Jeremiah Owyang @jowyang will do their part to highlight what is going on at the Forum.
- Pictures will be posted to Forrester's Flickr account: http://www.flickr.com/photos/forresterresearchInc
- Official "tags": #FCF08 and #Forrester
- Alexis and team will be monitoring their Facebook pages at: http://www.facebook.com/forrester and http://www.facebook.com/groundswell
- Forrester Keynote speeches will be streamed live on Ustream, with a Meebo chat room embedded on the following blogs:
- The Groundswell: Winning In A World Transformed By Social Technologies - http://blogs.forrester.com/groundswell/
- Interactive Marketing Professionals - http://blogs.forrester.com/marketing/
- Marketing Leadership Professionals - http://blogs.forrester.com/agencies
- George F. Colony's Blog: Counterintuitive - http://blogs.forrester.com/colony
I'm looking forward to some great content and expect to have follow-up posts in the next several weeks around some of the more provocative topics. Take a look at the agenda if you have a few moments - what topics interest you?
Photo credit: bitmapr via Flickr